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Zipify PostProfit [OCU]

Turn your TY and OS pages into revenue engines with targeted, high-converting ads!

Jeff Maxfield avatar
Written by Jeff Maxfield
Updated this week

Overview

Zipify PostProfit is an innovative feature within OneClickUpsell (OCU) that allows you to monetize your store's Thank You and Order Status pages by displaying relevant, targeted ads to your customers after they complete a purchase. This creates an additional revenue stream while providing value to your customers through relevant product recommendations.

After a customer completes their purchase, they'll see carefully curated ads on your Thank You and Order Status pages. These ads are:

  1. Relevant: Matched to your store's category and customer interests

  2. Non-intrusive: Designed to complement, not disrupt, the post-purchase experience

  3. Revenue-generating: You earn money when customers view and interact with these ads

With just a few clicks, you can enable PostProfit, connect your Stripe account, and start earning passive revenue whenever a shopper views and engages with an ad. It’s a seamless, set-it-and-forget-it way to turn post-purchase traffic into a new stream of income.

Enabling Zipify PostProfit

Before enabling Zipify PostProfit, the following prerequisites must be met:

  1. Checkout Extensibility: Your store must have Checkout Extensibility enabled

  2. Stripe Account: Required for receiving payouts from ad revenue

When you first access the Zipify PostProfit section within the app, you'll see an introduction explaining the benefits and features. Click the "Get Started" button to proceed:

Next, review the Terms of Service and Data Processing Addendum linked in the modal. Once you’ve read through them, check the box next to “I have read and agree to all of the above referenced Terms and Conditions.” and click the Enable Now button to activate Zipify PostProfit on your store:

Providing Permissions

On the "Provide permissions" screen, grant the necessary permissions by adding the "TY/OS Upsells and PostProfit" app block to both your Thank You and Order Status pages in Shopify's Checkout Editor. Click the "Go to Checkout Editor" button to complete the steps:

📝After adding the app block, you can position it anywhere on the TY/OS pages using the drag-and-drop feature in the Shopify Checkout Editor. For best visibility and conversion, we recommend placing it as the first item within the Order Details block:

Publishing the Widget

Once PostProfit is enabled and the app block has been added to your TY/OS pages, the final step is to make your ad widget live. Simply click the Publish button:

This will immediately activate the widget on your Thank You and Order Status pages, allowing your customers to start seeing ads and generating revenue for your store.

If you ever want to stop showing ads, you can unpublish the widget at any time without affecting your setup or settings.

Connecting your Stripe Account

To start collecting payments from ads, you must connect your Stripe account in Settings. Click the "Settings" link:

It redirects to the Settings > Zipify PostProfit section. By clicking the “Connect Stripe” button, you'll be redirected to Stripe where you can log in and securely connect your account by entering your Stripe credentials.

Once your Stripe account is connected successfully, a "Connected" status label will appear:

If there are any issues during or after the connection, a warning label will appear instead, indicating that action is required to resolve the problem:

Stripe Account Management

  1. Connect: Link your Stripe account for payouts (redirect)

  2. Manage: Access your Stripe dashboard (redirect)

  3. Disconnect: Remove the connection if needed

  4. Status monitoring: Real-time connection health checks

Recommended Stripe Dashboard Configuration (Manual Payouts)

We recommend setting the payout method to Manual in your Stripe Dashboard. This gives you full control over when payouts are initiated.

📝Stripe may apply fees for each manual payout.

Steps to configure manual payouts:

1. Log in to your Stripe account via OCU Settings → Zipify PostProfit → Manage:

2. On the Stripe Dashboard, click the Update link under the Total balance section:

3. In the side panel, switch the payout method to Manual and save the changes:

4. Once saved, a Payout button will appear, allowing you to initiate payouts at any time:

Payouts and Billing

Once your Zipify PostProfit ads are live, your revenue starts accumulating based on customer views and interactions. Here's how and when you can expect to receive payouts:

Step-by-Step Payout Process

1. Service Month Begins

  1. You set your ads live during a calendar month—this is your Service Month

  2. All ad impressions, clicks, and interactions are tracked during this period

  3. Revenue accumulates based on customer engagement with displayed ads

2. 60-Day Payment Reconciliation

  1. After the service month ends, our ad partner audits and compiles all ad performance data.

  2. Revenue is collected from advertisers.

  3. Funds are distributed between our ad partner, Zipify, and you.

  4. Payments are reconciled in preparation for payout.

3. Merchant Receives Payment

  1. You will receive your payout 60 days after the service month ends.

  2. For example, if your ads ran in March, your payout would typically be sent June 1st.

  3. All payments are processed through Stripe directly to your connected account.
    ​

Statistics

With PostProfit’s built-in Statistics dashboard, you can easily track how your ad offers are performing in real-time. This gives you the insight you need to understand what’s working, optimize your strategy, and maximize post-purchase revenue.

You'll have access to key performance metrics, including:

✅ Clicks - This simply counts how many times customers interact with an Offer. This could be by clicking on a button, image, or even directly accessing an Offer link in their browser.

✅ Revenue - The revenue generated through customer engagement with ad offers.

✅ Impressions - This counts how many times Offers were requested. In other words, it tracks the number of times a set of Offers was presented to the customer.

✅ RPM (Revenue Per Mille) - Measures the revenue earned for every 1000 impressions. The formula to calculate RPM is: (Revenue ÷ Impressions) × 1000

✅ CTR (Click-Through Rate) - A measure of how often people click on an Offer after seeing it. It’s calculated as a percentage by dividing the number of clicks by the number of impressions.

Custom date range filtering is also available for deeper analysis.

Troubleshooting

1. Ads Not Displaying

  1. Verify Checkout Extensibility is enabled

  2. Ensure the OCU app block is added to both TY and OS pages

  3. Check that your store serves customers in US/Canada

If Checkout Extensibility is available, but hasn't been enabled, you'll see a locked screen instead. Click the "Enable Now" button to redirect to Shopify Checkout setting page to update to Checkout Extensibility.

2. Payment Issues

  1. Confirm Stripe account is properly connected in Settings

  2. Verify account status in the Settings page

  3. Check for any Stripe account restrictions

3. Setup Problems

  1. Use the permissions flow to properly configure the Checkout Editor

  2. Allow time for system verification after making changes

  3. Contact support if issue(s) persist

✅ Important Notes & Best Practices

Once your PostProfit widget is live, our ad partner’s system will automatically manage and optimize everything for you. No manual setup required!

  • Continuous Optimization:
    Their team continuously refines your offer path to ensure the ads shown are the most relevant to your customers and drive the highest possible revenue.

  • Optimization Period:
    It typically takes about 2–4 weeks for your offer path to fully optimize and reach the best earnings per transaction.

  • Revenue Fluctuations:
    Because PostProfit uses performance-based advertising, daily revenue variations are completely normal and tend to balance out when viewed over a full week or month.

  • Monitor your PostProfit stats regularly to track performance and revenue trends.

  • Geo-Restriction: Ads will only be shown to customers located in the United States and Canada.

  • Since both OS/TY upsell offers and ad offers use the same app block placement in the Shopify Checkout editor:

    • When both an upsell offer and an ad offer are available, they will be displayed one under another in a vertical stack.

    • If only one type of offer is available (either upsell or ad), only that offer will be displayed.

  • For best results, remove any other app blocks used for ads or offers (e.g., Rebuy or Aftersell), as they can conflict with OCU’s PostProfit feature and reduce its performance.

  • Customer Interactions

    • Claim Offer: Redirects to the advertiser’s page where the ad offer can be accepted or redeemed

    • No Thanks: Dismisses the current ad and shows the next one.

    • Mobile-friendly: Optimized for touch interaction and swipe gestures

  • Restricted Categories: To comply with legal and platform policies, certain ad categories are not permitted. These include:

    1. Alcohol

    2. Tobacco & Vaping Products

    3. Weapons & Accessories

    4. Gambling

    5. CBD & Cannabis

    6. Prescription Drugs

    7. Certain Financial Products (e.g., predatory lending)

    8. Adult Content

    9. False/Misleading Claims

    10. Hate/Discrimination/Violence-inciting content

If one of your customers ever has a question about an advertiser or offer they’ve seen, please reach out to Zipify Support and our team will assist right away!

Related Articles
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Working with Shopify Orders [OCU]
Placing a Live Test Order [OCU]
Zipify Pages Integration for Pre-Purchase popup offer [OCU]
Understanding Funnel & Offer Statistics [OCU]
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