The Statistics section [OCU]
Find out how much extra revenue OCU has made you and other important statistics about your Funnels and Offers!
Jeff Maxfield avatar
Written by Jeff Maxfield
Updated over a week ago

Overview

The "Statistics" section of OneClickUpsell is designed to provide you with all of the information on the app's results. All of this data will help you in your funnel and offer optimization efforts!

You can view the following:

  • How much Extra Revenue has been made via pre-purchase upsells, one click post-purchase upsells/downsells, and thank you page offers.

  • How many Orders have been processed (that contain a pre, post, and/or ty page offer).

  • The Average Order Value (AOV) of those orders.

  • Your Top-performing Funnels and your Top-performing Offers.

πŸ“The Total Value is shown for OCU Statistics (includes Shipping and/or Taxes). Stats for Post-purchase and TY Page offers will update only when the payment is captured.

To access the Statistics section, click on the "Statistics" button in the left-side navigation menu of the app:

You'll be taken to the Statistics Dashboard where it will show you the app's performance over the last 30 days by default.

πŸ“Your Orders which contain a pre-purchase offer, post-purchase offer(s), and/or thank you page offers can easily be found in your Shopify admin Orders area by searching for the following tags there:

  • OCU Zipify Post-Purchase Upsell Bought

  • OCU Zipify Pre-Purchase Upsell Bought

  • OCU Zipify TY Upsell Bought

Choosing a Date Range

To change the date range for the Statistics from the default 30 days:

  1. Click on the date selector button and choose from one of the pre-defined ranges (Today, Yesterday, Last 7 Days, Last 90 Days, etc.)

  2. OR select a custom date range instead.

  3. Then click the "Apply" button to update the Statistics Dashboard.

πŸ“You can also manually type in a date into the Starting and Ending date fields if desired.

Working with the Bar/Line Charts and Pie Chart

Sales, Revenue, Orders, and Average Order Value statistics will be displayed in bar/line charts and pie charts respectively.

For the Sales, Revenue, and AOV Charts, there are 2 views available, depending on how you want to display the data:

  • Bar Chart

  • Line Chart

You can toggle ON/OFF the following data points to filter the view:

  • Post-Purchase Upsells

  • Post-Purchase Downsells

  • Pre-Purchase Upsells

  • TY Page Offer

Hover your cursor over a data point for any of the Charts to see the statistics for a particular day:

πŸ“A similar functionality works for the Revenue pie chart as well:

Working with the "Top Funnels" Table and Statistics

The "Top Funnels" table will show you your top-performing Funnels in terms of Revenue generated. You can switch between Post-Purchase / Pre-Purchase / TY Page Offer statistics for the Top Funnels table by making your selection below Stats Display:

To see even more detailed statistics about each offer in the funnel such as:

  • Number of Views

  • Conversion Rate

  • Revenue Generated

  • Average Funnel Value

...click on the "View details" button within the table.

Within the "Top Funnels" detailed statistics, you can set a Date Range for this data following the same steps described previously. Switch between Post-Purchase / Pre-Purchase / TY Page Offer views by making your selection.

πŸ“ In the Post-Purchase view different offer types can be shown in the table by clicking the βš™οΈ icon in the top-right corner.

πŸ“ Pre-Purchase "Views" are calculated based on the Pre-Purchase offers that result in a successful checkout I.e. abandoned carts will not count towards Pre-Purchase views.

Working with the "Top Upsell Products" Table and Statistics

The "Top Upsell Products" table will show you your top-performing upsell/downsell offers in terms of revenue generated.

To see even more detailed statistics about your one click post-purchase upsell/downsell offers such as:

  • Top Upsells

  • Top Downsells

  • Per Product Conversion Rates

About your pre-purchase upsell offers such as:

  • Top Add to Order

  • Top Upgrades Order

And about your TY page offers such as:

  • Top TY Page Offers

  • Per Product Conversion Rates

...click on the "View details" button within the table.

Within the "Top Upsell Products" detailed statistics, you can set a date range for this data following the same steps described previously. Switch between Post-Purchase / Pre-Purchase / TY Page Offer views by making your selection.

The "Per Product Conversion Rates" statistics table has a lot of valuable information for you! It lists the conversion rates for all of your offer products and all the positions each product was shown in for all Funnels.

*Post-Purchase

*Pre-Purchase

*TY Page Offer

By using the information in the tables, you can optimize all your upsell and downsell offer positions within Funnels to increase the conversion rates and generate as much revenue as possible.

Please reach out to us in chat if you have any questions at all!

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