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What is Catalog Visibility?

Written by ZP Support Team

Catalog Visibility helps you understand how your products show up in agentic shopping channels — the AI-powered surfaces like ChatGPT, Microsoft Copilot, and Shop that draw on Shopify's product catalog — and what that means for your store.

It has three tabs:

  • Revenue — Orders and revenue attributed to shoppers who arrived through AI assistants

  • Catalog Search — Whether your products appear when shoppers search Shopify's catalog, and the listing issues holding them back

  • Competitors — How your store compares with tracked competitor stores on public catalog data

The Revenue tab needs read-only order access, which you enable the first time you open it. On the Free plan you can track 3 catalog searches and 1 competitor — upgrade to Scale for unlimited.

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